Our Passion is Craft Beer

BREW-ed offers world class brewery tours of ASHEVILLE, on-site staff training for servers and bartenders from some of the leading craft beer experts in the country and customized craft beer themed private events. Let us share our passion with you.

World Class Brewery Tours of Asheville

BREW-ed’s Asheville brewery tours are ranked among the best in the world by National Geographic Traveler magazine because our brewery tours are more than just a pub crawl. No other brewery tour company in Asheville takes you further into Asheville’s craft beer scene. BREW-ed offers the only brewery tours in Asheville led by Certified Cicerones® , internationally recognized experts on beer. Let an expert show you how Asheville’s local brewers transform four raw ingredients into the huge variety of beer styles available today. Sample some of the best beer in Asheville while learning how to describe beer flavor and hear the stories of "Beer City, USA" from people who have helped Asheville's beer industry grow.  

What Can I Expect on a BREW-ed Brewery Tour of Asheville?

Every BREW-ed tour starts by taking guests behind the scenes of Asheville's craft breweries. See the tools Asheville's brewers use to transform the raw ingredients of barley, hops, yeast and water into the delicious variety of beers available in our local tasting rooms. Sample the raw ingredients that produce the unique flavors and aromas in beer and learn how brewers shape those elements to create their vision. Hear the history of each brewery and how each has their own unique niche in the ever-growing Asheville beer scene.


More Than Just Asheville’s Best Breweries

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97% of the population of the United States now lives within 10 miles of a craft brewery.  While Asheville is certainly a hub for craft beer in the Southeast, with roughly 30 breweries operating in the city limits, there are breweries opening every day all across the country.  Find out why the craft beer industry is growing at such a rapid rate and how the microbreweries of the 1970s helped to pave the way for the 5000+ breweries operating in the US today.

Not Your Typical Brewery Tour

While craft beer is certainly BREW-ed's main passion, The city of Asheville is a close second. Asheville is an amazingly vibrant city, and we consider ourselves fortunate to be a part of it.  In between stops, BREW-ed's brewery tour guides will share stories from Asheville’s past.  Asheville has a fascinating history, and we love sharing some of it with our guests.  Hear about the man who took down a mountain and the scandalous past of Lexington Avenue.  BREW-ed's craft brewery tour guides are also great resources for recommendations on places to eat, where to stay and for other top activities in Asheville to enjoy while you’re here.

Craft Beer Education



BREW-ed is more than just brewery tours.  BREW-ed also offers craft beer education and consulting services to Asheville breweries, bars and restaurants.  Asheville has become a craft beer destination, so it is essential that bartenders and servers have the training they need to properly serve our delicious local beer. More than 10 million people visited Asheville last year, and a recent survey determined that craft beer was the primary draw for 14% of them. These knowledgeable beer consumers demand knowledgeable service staff behind the bars of Asheville's breweries and restaurants. BREW-ed’s founder, Cliff Mori, has spent two decades in the hospitality industry and understands how the restaurant business works. With this background, Cliff helped develop the Brewing Sciences programs at both AB-Tech and South College here in Asheville, and he also works as an educator for the Cicerone Certification Program, an international organization dedicated to better beer service. Let BREW-ed give your staff the knowledge they need to best represent Asheville beer.

Craft Beer Themed Private Events

Asheville is known as "Beer City, USA."  If you are planning an event in Asheville, incorporating local craft beer is a must. BREW-ed can help create a personalized craft beer tasting event.  Perfect for a corporate team building exercise or a fun addition to a wedding weekend, BREW-ed can customize a private downtown brewery tour for your group, guide your friends and family through a private tasting of great Asheville beer at the venue of your choice or help you create your own beer themed special event.

Contact Us

BREW-ed is passionate about the Asheville beer scene.  Through our craft brewery tours to our on-site training for beer servers and bartenders, our goal is to share our knowledge of craft beer. If you have any questions for us, please let us know how we can help.


Recognized as one of the top tours in the world by National Geographic Traveler


BREW-ed's brewery tours are more than just a pub crawl! Our brewery tours offer a complete immersion into Asheville’s craft beer scene. Discover how Asheville's brewers transform four raw ingredients into the huge variety of beer styles available today. Get special access to Asheville's breweries and hear the stories behind the pints. And while Asheville is known for great craft beer, the city also has an exciting past.  In between stops your brewery tour guide will share stories of how this little mountain town became the destination it is today.

asheville's only expert LED BREWERY tours

Every one of our Asheville brewery tours is led by a Certified Cicerone® , an internationally recognized expert when it comes to beer.  Our guides are obsessed with beer and use that passion to run the most unique brewery tours Asheville has to offer.   


Downtown Asheville is home to thirteen breweries.  Why not walk?  Our downtown Asheville brewery tours let you experience the city.  Asheville was a cosmopolitan playground for the wealthy during the roaring twenties, earning it the nickname "The Paris of the South," and we have lots of stories to share.  Hear about the missing mountain, the skyscraper that never was, and how the railroad changed everything. .       .      


At each stop, our brewery tour guides will pour several beers to showcase what makes each brewery unique.  Variety is the spice of life, so we encourage tour participants to try everything!  Our greatest compliment is when we hear you're enjoying a beer you never would have ordered on your own.

THURSDAY downtown asheville brewery tour ~ 2 BREWERIES in 2 hours

5:30PM-7:30PM $37 each all inclusive

Thursday's downtown Asheville brewery tour starts at Hi-Wire Brewing, located at 197 Hilliard Avenue, for a behind the scenes tour.  From there, the group will wind through the streets of beautiful downtown Asheville to Catawba Brewing.  More Details.

Friday downtown Asheville Brewery tour ~ 3 breweries in 3 hours

2PM-5PM $49 Each All inclusive

Friday's downtown brewery tours meet at Asheville Brewing Company located at 77 Coxe Ave in downtown Asheville for a special access look at how beer is made. From there, the group will head to Twin Leaf Brewery, a local favorite, and finally to Catawba Brewing, a pioneer in WNC's craft beer scene.  More Details.

Saturday DOWNTOWN Asheville brewery tour ~ 2 breweries in 2 hours

11:30-1:30PM $37 Each all inclusive

Saturday's early downtown brewery tours are a perfect way to start the day in Asheville.  These two hour brew tours take a behind the scenes look at Hi-Wire Brewing and finish at Twin Leaf Brewery, a local favorite situated in the middle of the popular South Slope neighborhood.  More Details. 

Saturday DOWNTOWN ASHEVIlLE BREWERY TOUR ~ 3 Breweries in 3 hours

2PM-5PM $49 Each All inclusive

Saturday's afternoon brewery tours begin at Hi-Wire Brewing, a Gold medal award winning brewery, head to Catawba Brewing,  and finish at Green Man Brewery, one of Asheville's brewing pioneers.  More Details.


1-3PM $37 Each all inclusive

Sunday's downtown brewery tours are the perfect way to finish your weekend in Asheville.  Tours begin at Hi-Wire Brewing for a behind the scenes look at how beer is made and finish at Catawba Brewing.  More Details.

or call 828-278-9255

                                               Proud Member of the Asheville Brewers Alliance
                                                                                   Proud Member of the NC Brewers Guild

the fine print

All brewery tour participants who wish to consume alcohol must be over 21 years of age with valid ID. (In North Carolina that means an NC driver's license or NC ID card, any other US state's driver's license, a military ID or a Passport. Out of state ID cards and foreign identification (excluding passports) ARE NOT VALID AND WILL NOT BE ACCEPTED.) If you have someone in your group who would like to come along but isn't going to drink, we offer a cheaper non-drinking admission at checkout.  For other special accommodations, please let us know in advance.

All brewery tours must be booked in advance through this website or by calling (828)278-9255.

Cancellations must be made at least 72 hours prior to tour departure to receive a refund.

Downtown Asheville Brewery Tours will be held rain or shine so please check the forecast and prepare accordingly.

In the event of a natural disaster or some other unforeseen circumstance BREW-ed reserves the right to cancel a brewery tour. Those with reservations will be rescheduled or refunded.

All beer samples are included in your tour price as well as any gratuities to the staff members at each brewery. 





Getting started with your own beer education is exciting, but knowing where to begin can be difficult.  I've created the following list of resources to help.  Best part is that you can buy them directly from my site through Amazon.com.


Tasting Beer, by Randy Mosher, is regarded as the "unofficial textbook" for the Certified Cicerone exam.  This text covers everything from the ingredients in beer to the brewing process to glassware and beer styles.  A must have for anyone interested in learning more about beer.

Brooklyn Brewery's Brewmaster Garrett Oliver does an amazing job of illustrating the world of beer and food pairing in a way that is never boring and leaves the reader with a clear understanding of this often frightening topic.

The Oxford Companion to Beer is an encyclopedia for beer.  Every topic from how barley is grown to individual names and histories of glassware is covered.  Not one you'll read from cover to cover, but it's an amazing resource to have at your side.

books about the science of beer

To truly understand how beer is made, you have to know what's going on inside all of those brewery tanks.  The Chemistry of Beer provides detailed explanations about every step in the process from how minerals in water can make or break a beer to how carbonation works to change the flavor of beer.

The late Dr. George Fix wrote one of the most comprehensive books on the Science of Beer.  If you want to know WHY something is happening in your brewery, this book will explain it. 

Yeast is what makes wort turn into beer.  These single cell organisms are an incredibly important part of brewing and this text will help you understand what they're really all about.

Water is the main ingredient in beer.  85-95% of every beer is made of water.  Often overlooked, the composition of the water you use in the brewery can have dramatic effects on the flavors in your finished beer.  If you want to understand the importance of minerals in your water, John Palmer's text is a must read.

This page is new and will be updated almost daily.  Please check back often for more recommendations